Privacy Policy

Effective Date: January 01, 2026
Business Name: Rise & Reframe Physical Therapy
Locations: Murrieta and Temecula, California

Rise & Reframe Physical Therapy (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal and health information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, complete forms, or communicate with us, including via SMS messaging.

1. Information We Collect

We may collect the following information:

Personal Information

  • Full name

  • Phone number

  • Email address

  • Mailing address

  • Date of birth

  • Insurance information

Health Information

  • Medical history

  • Treatment notes

  • Appointment details

Communication Information

  • SMS consent records

  • Message history

  • Email communications

2. How We Use Your Information

We use your information to:

  • Schedule and confirm appointments

  • Provide treatment and healthcare services

  • Send appointment reminders

  • Respond to inquiries

  • Send occasional promotional messages about clinic events or workshops (if you opt in)

  • Improve our services

  • Comply with legal and regulatory requirements

3. SMS Messaging & Mobile Privacy

SMS Opt-In Consent

We collect your mobile phone number and obtain your consent to receive SMS messages through our digital intake form prior to providing services. The intake form includes separate, unchecked checkboxes for appointment reminder messages and promotional messages. Patients must actively select the checkbox to opt in. Consent to receive SMS messages is not a condition of receiving treatment or services.

Types of SMS Messages

If you opt in, you may receive:

  • Appointment reminders and scheduling confirmations

  • Responses to your inquiries

  • Direct conversational messages related to your care

  • Occasional informational or promotional messages about clinic events, workshops, or educational offerings

  • Message frequency varies but typically does not exceed four (4) messages per month unless you are actively engaged in a conversation with our clinic.

Message & Data Rates

Standard message and data rates may apply depending on your mobile carrier and service plan.

Opt-Out & Help Instructions

You may opt out of receiving SMS messages at any time by replying STOP to any message. After you send “STOP,” you may receive one final confirmation message confirming your opt-out request.

For assistance, reply HELP or contact us directly at:

Phone: (951) 724-3414

Website: https://www.riseandreframept.com

Data Sharing & Protection

We do not sell, rent, or share your mobile phone number or SMS opt-in consent with third parties for marketing purposes.

We may share information with trusted service providers solely for the purpose of delivering SMS communications and operating our practice. All service providers are required to safeguard your information.

Data Security & HIPAA Notice

As a healthcare provider, we comply with applicable privacy and security regulations, including HIPAA. While we take reasonable steps to protect your information, SMS messaging is not a fully encrypted form of communication. By opting into SMS communications, you acknowledge and accept this inherent risk.4. HIPAA & Health Information

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Your protected health information (PHI):

  • Is used only for treatment, payment, and healthcare operations.

  • Is not shared without your authorization except as required by law.

Please note that standard SMS messaging is not encrypted. While we take reasonable steps to protect your data, SMS communication may carry inherent privacy risks.

4. Information Sharing

We do not sell, rent, or trade your personal information.

We may share information with:

  • Healthcare providers involved in your treatment

  • Insurance companies for billing

  • Service providers who assist in operating our business (e.g., scheduling or messaging platforms)

  • Government authorities if required by law

5. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your information.

However, no online system can guarantee complete security.

6. Your Rights

You may:

  • Request access to your personal information

  • Request corrections

  • Withdraw SMS consent

  • Request communication preference changes

To exercise these rights, contact us at:

Phone: 951-724-3412
Email: admin@riseandreframept.com
Address: 39400 Murrieta Hot Springs Rd. Unit 122A Murrieta CA 92563

7. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised effective date.